Born in Congo where she discovered a lot of exotic flavours, Nathalie Schermann is an expert of African gastronomy and the creator of Joe & Avrels products.
After she participated to the MasterChef TV Show in 2010, she worked along great chefs in famous restaurants such as the Trianon Palace in Versailles. Thanks to its multicultural and culinary experiences, Nathalie composes unique recipes with originality, precision and passion.
Safou, black eyed pea, cola nuts, baobab, hibiscus flower… We have so much exotic flavours that may open your appetite.
Our sourcing process always leads us to premium ingredients mainly from the tropical regions of Central and West Africa. You can taste them in our creams, velours and juices.
OUR LOCAL SUPPLIERS
At Joe & Avrels, Africa is at the heart of our values and our concerns.
Thus, encourage its development is one of our priorities.
In order to respect our moral commitment to Africa, we try to work more and more with local cooperatives. In this way, we are creating jobs in several countries of Central & West Africa. Moreover, we eliminate the intermediaries between us and the ingredients to allow the safou, baobab, black eyed pea producers to live from their work.